Our main goal at Faith Growth is to assist faith communities in developing the required digital media foundation to support their ministry. Social media is a key component of this foundation. We refer to using social media tools as doing ministry “Beyond the Building.” I have come across some information this week that is of interest, and I want to pass it along to you. These resources provide helpful suggestions for organizations regarding social media. They are targeted to the business community, however, I feel there is a great deal that ministry organizations can glean from them as well.
- Brian Solis has a great interview with Charlene Li author of Open Leadership. The video is about 15 minutes and offers great insight into leadership in our current times.
- CIK Marketing has a good piece titled, “Link Bait.” Churches produce a great deal of content. I do not believe that the church needs to produce new content for digital media, but repackage what is already being produced for digital consumption. This article gives 5 suggestions for types of content that is attractive to readers.
- Amber Naslund shares, “4 Ways To Give Your Presentations Legs.” Her article offers good tips for giving your offline presentations a life of their own in the online world. Once again I reiterate that participating in the digital world is not about necessarily creating new content, but making it available in new ways.
I hope you find the resources helpful for your ministry.
Let me know what’s working for you as you engage ministry in a digital context in the comments below.
Disclosure: If you choose to purchase Charlene’s book from the link above Faith Growth receives a commission form Amazon.com.